Here’s The New September/October 2026 “What The Heck Is It?” Game.
Do you know what it is?
To play, come up with the right answer, or for better odds of winning, make up a silly, or inventive answer that we find funny or clever that describes the gizmo shown. We give away up to 18 autographed copies of MAD Magazine. (Up to 6 for the correct answer, up to 12 for cute, silly answers.)
You’ll be playing for the December 2026 issue of MAD, produced by the tiny (it’s down to two people!) LA MAD staff. Remember cute or clever wrong answers have a better chance of winning! Please be sure to put ” WTHII” in the subject line of your email so we can pick it out quickly. The judges have very small attention spans, so make sure entries are no more than 25 words, and please, just one guess per entry. You must sign your entry with a nickname, screen name, fake name, or even real name, but sign it! If it’s not signed, it’s not eligible. Email your entry to gizwizbiz@gmail.com by midnight (EST) October 31, 2026. By entering you agree this is a game for fun and laughs.
Winning answers are published on this website the 1st or 2nd of November 2026, so come back to see if you won. Because like MAD, we’re really low budget here, we can only mail winning copies to the United States. Please don’t answer on this website; it won’t count. Good Luck! Winners outside the US can have a now 40 year old Alfred E. Neuman photo autographed to them, scanned and emailed to them.
Again, sign your entry with something, or it won’t count.
Entries go to: gizwizbiz@gmail.com
Winners With The Correct Answer For the July/August 2026 WTHII? Game.
Yes, it was a slow dog feeder bowl. I checked Amazon and the one I bought is no longer available, but fear not, there are dozens more dog slow feeders on Amazon to check out. https://amzn.to/3T6OO9m 
As an Amazon Associate Giz Wiz Biz earns from qualifying Amazon purchases. You pay no more.
Winners with the correct answer:
A slow feeder bowl designed to challenge dogs. KevinB
Automatic dog feeder bowl. It drove our dog crazy and he started chewing on the dog bowl. Mr tom
Rotating dog bowl designed to encourage slower eating for pets. Phil from Punxsutawney
Automated dog bowl feeder. Doug Graham
See how to collect your prize at the bottom of the ‘Cute, Clever, Could Be’ panel below.
Winners with Cute, Clever, ‘Could Be’ Answers
Most given answers had something to do with a vacuum. We picked four at random:
HEPA filter for a vacuum cleaner. Carole Marciano 
A filter assembly for a vacuum. Bill Chambers
Canister for a vacuum cleaner. Tim J.
A light you attach to the end of a vacuum hose so you can see into the crevices while you suck everything up. Chad Masters
Second most given answer, something to do with Wheel of Fortune. We picked two at random:
Prototype wheel for a pocket Wheel of Fortune game. Chaz the Silkman
Looks like the Wheel of “Mis”Fortune. Where is Vanna White?? Cliff
A few Tony Stark references. I had to look it up and yes, it could be. We picked two.
It’s from Iron Man “Proof Tony Stark Has A Heart” Bryon J. Hammer
Early prototype for Tony Stark’s mini arc reactor (the thing on his chest). — Pizzagew
Other Winners:
10,000 BC Cavemen of Land of Turquoise invention: 1st prototype performance wheel. Gus
It’s a telephone dial before the invention of numbers. Richard Vega
It is a shrimp holder so each has its own individual pocket. Ceasar____
Crown for the ruling Minion. It lights up and flashes signaling it is time to eat. Beckee
Air filter installed in the international space station to remove floating crumbs following astronauts’ meal time. Marty
WINNERS Who live in the U.S.only, get issue #601, the October 2026 MAD issue! MAD moved to LA in December 2017 but I’m continuing the WTHII game and sending out MAD magazines to winners since so many people say they love to play it. Winners of MAD magazine are for US addresses only. Postage to Canada is way too high! If you win and live in the US, email me your full name & address and put MAD WINNER in the subject so I can pick it out easily. I’ll autograph your MAD with your first name & my name unless you specify “Dick’s name only”. If you won this game more than once using different names, please just ask for one MAD magazine. If you live anywhere outside of the US email me with WINNER in the subject line and I’ll autograph an Alfred E. Neuman photo to you, scan it & email a high res image to you. You can print it out & no one should know the difference. (I’ve done it quite a few times already and people say the photo looks great.)
Email me at: gizwizbiz@gmail.com
Here’s The New July/August 2026 “What The Heck Is It?” Game.
Do you know what it is?
To play, come up with the right answer, or for better odds of winning, make up a silly, or inventive answer that we find funny or clever that describes the gizmo shown. We give away up to 18 autographed copies of MAD Magazine. (Up to 6 for the correct answer, up to 12 for cute, silly answers.)
You’ll be playing for the October 2026 issue of MAD, produced by the tiny (it’s down to two people!) LA
MAD staff. Remember cute or clever wrong answers have a better chance of winning! Please be sure to put ” WTHII” in the subject line of your email so we can pick it out quickly. The judges have very small attention spans, so make sure entries are no more than 25 words, and please, just one guess per entry. You must sign your entry with a nickname, screen name, fake name, or even real name, but sign it! If it’s not signed, it’s not eligible. Email your entry to gizwizbiz@gmail.com by midnight (EDT) August 31, 2026. By entering you agree this is a game for fun and laughs.
Winning answers are published on this website the 1st or 2nd of September 2026, so come back to see if you won. Because like MAD, we’re really low budget here, we can only mail winning copies to the United States. Please don’t answer on this website; it won’t count. Good Luck! Winners outside the US can have a now 40 year old Alfred E. Neuman photo autographed to them, scanned and emailed to them.
Again, sign your entry with something, or it won’t count.
Entries go to: gizwizbiz@gmail.com
Winners With The Correct Answer For the May/June 2026 WTHII? Game.
Surprise! For first time ever, that means in about 15 years of games, there were no winners with the correct answer!
Lots of people said they sort of remember seeing that gadget, but couldn’t remember what it was.
What is was, was the HEAVY DUTY DOOR STOPPER from Amazon! And it was a gadget on the show a little more than a year ago.
For last months WTHII game, I took dozens of photos of it, but no matter what angle I used, Google Photos kept identifing it as what it was, a door stop!
So finally I just stood it straight up, took a photo of it, and Google photos didn’t quite know what it was!
But no winners for this game doesn’t matter. To me, the fun of this game is having people be creative, coming up with weird, funny, and silly uses for the What The Heck Is It gadget. That’s why for this game, we picked extra entries as MAD Magazie winners!
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Known as MAD’s Maddest Writer, co-host of The Giz Wiz with OMGchad at www.GizWiz.TV, The Giz Wiz on ABC’s World News Now, and on Tech Guy Labs with Leo Laporte on www.TWiT.TV.
